EST. 1903 - Presenting global influential leaders from business, labour, education & government through events
Wilson, Ian R.
Listen to Podcast
Watch Live Webcast
The speeches are free of charge but please note that the Empire Club of Canada retains copyright. Neither the speeches themselves nor any part of their content may be used for any purpose other than personal interest or research without the explicit permission of the Empire Club of Canada.
The premise that companies must constantly prove their corporate good citizenship. Experiences of the Coca-Cola Company around the world as good citizens in partnership with government. The benefits of corporate good citizenship. A description of various projects, programs and activities in various countries by the coca-Cola Company, including China, Egypt, Mexico, the Philippines. A review of how the Coca-Cola Company develops such programs, and a market for their product, with a description of some of the multifarious problems encountered. The issue of government intervention.